Jim Ripley

Virtual Assistants have a diverse range of aptitutes and skills. I have opportunities for VA's in every community that can support a Turtle Tank installer. In North America over 25% of homes are serviced by septic tanks. The millions of septic systems that were installed years ago continue to fail at an increasing rate and require new, improved products to bring them into current standards. The demand is quiet...but huge.

TRAINING

Turtle Tanks provides support for VA's every step of the way covering all the elements you need to assist us to operate successfully in your local market. You do not need any previous business experience in this industry at all. I am looking for VA's that have excellent communications skills and are highly motivated to help promote my Turtle Tank brand.

So here it goes...

Try to put yourself in my shoes. (your potential new customer) Through years of trial and error and struggle, I have come up with a completely new way to provide important services to the rural home owner who is MY CUSTOMER. Innovation is a great thing for humanity, but I have to tell you it is tough on innovators. So after developing the Turtle Tank system, I got to see how difficult it is to change things and got a real live taste of the QWERTY EFFECT which is the resistance to change by switching barriers. Basically, asking a concrete precasting company to put away their thousands of dollars of molds that make their dinosaur square tanks and utilize the high tech Turtle Tank casting system OR asking the guy with the backhoe to use this strange looking spheroid tank instead of the trusty dusty square box he's been putting in for 40 years...is borderline insane. This reality is tough on inventors because we have all been told that if we build a better mousetrap...the world will beat a path to our door!

OK, so I had to learn about marketing (the art of manipulating people), and I learned by taking the opportunity to teach marketing and sales at a little business college on Vancouver Island. I learned that it was so important to the success of my business that I formed a marketing company that could market for any company involved with home improvement. This company is called From The Ground Up and provides important services to many other businesses just like Turtle Tanks. Businesses that need to communicate with their customer. As a Virtual Assistant, I know you know what I am talking about.

There are really very few things required for production of Turtle Tanks. Strangely enough, since the standard 1000 gallon concrete tank uses such a small amount of concrete; one cubic meter. It was very difficult to get Ready Mix companies excited about supplying concrete. I am pleased to say that this challenge has itself turned into an opportunity and the EnviroMix Concrete Mixers that I produce are proving to be an innovative construction tool.

The next challenge was getting tanks moved around so I purchased an old Western Star Truck and took my Class One Driver's Licence. For a small company, Turtle Tanks has a lot of capabilities.

So how can we make something happen...with you somewhere out there and me puttering around in my office in Kelowna BC? How can we change the way things are done...to the way they should be. If you make a few calls as a mystery customer that needs some septic system work done...you will see what a mess this industry is in...and for good reason...there are so many things involved. What it does mean is that there is a huge opportunity to consolidate the industry...like Subway did for those tasty sandwiches that are also good for you. So here's how I would like to proceed.

First, let's spend some time over the phone getting to know your capabilities and comfort zone for providing services to my enterprise understanding that you are a Virtual Assistant...not a concrete company, precast company, crane operator, engineer or any other entity involved in the expansion of my enterprise. If you have read the background on Jim, you'll probably agree Jim's a busy guy...too busy...and after 15 years of 15 hour days, I am pretty content to put in an 8 hour day and then chill out with a variety of personal interests. As part of the getting to know you phase, I will be giving you access to "Intellectual Property" which I will ask you to keep confidential.

Second, after identifying exactly what you can do (and feel comfortable doing) let's make a basic plan and then start to implement that plan.

Third, let's try our best to make that plan work. I don't believe in cookie cutters, every market has its own particular nuances and we will have to proceed...learning as we go. And don't worry about making mistakes, you will never meet a more patient person that understands how long it takes to get something right and how perseverance always pays off.

Fourth, let's make the business relationship work. I am a strong believer in the E-Myth business philosophy and I am very happy to share specific information that may help you be successful in your business.

In closing...

Thank you for reviewing the above opportunity; I can only apologize for the amount of information you must process in hopes of forming a new business relationship with Turtle Tanks. I look forward to discussing your background and how we can form a mutually beneficial relationship. If you have taken enough time to review our business activities please fill out our VA Infoform and I will contact you within 48 hours.

Contact Jim Ripley (9 to 5 Pacific Standard Time)

(The Turtle Man)

Kelowna BC Canada